GEMVARA
May 17, 2016i worked with art director, lindsay kelly, at gemvara for their gemma gray SS16 site refresh. we shot in marblehead, ma on a cold, cold, rainy march day. COLD. POURING RAIN. WINDY. MONSOON. but, we did it! can you tell chelsea (model) is freezing? she is. :)
here is the first shot of the series, along with some flat lays. i also did a few little illustrations for their pantone story.
i used the procreate app on the ipad. if you’re looking for a drawing app, that’s a good one! so many features that i keep discovering them. worth however much it costs. adobe draw is also cool. that is all.
whole squad:
PHOTO/ILLUSTRATIONS: Karin Michele Dailey
AD: Lindsay Kelly + Regan Kelly
HMU: Rachael Berkowitz-Conroy
STYLIST: Lauren Franz D’Avolio
MODEL: Chelsea Pratt of Maggie Inc
PHOTO ASSISTANT: Will McCarthy